Despite Huge Success Alibaba Group Struggles In Crowded U S Market

To do so, he’d need to more than double what the company is already worth. Ma doesn’t expect e-commerce alone to take him that far, and is trying to diversify into big data and cloud computing with a new unit called Aliyun. He hasn’t set up a strong market strategy for these new industries, and investors are cautious on the impact this strategy will have. Another issue they must tackle is counterfeiters. Both the U.S. and Chinese governments have complained that the company is not doing enough to prevent IP theft. Ma claimed that their anti-counterfeiting measures have put 700 people in prison over the last three years, and that they lose a number of customers whenever fake products are sold on their service. Ma also recently unveiled the YunOS automobile operating system, their latest foray into the connected car space. In 2014, Alibaba bought China’s mobile mapping service AutoNavi for $1.5 billion. Alibaba has some major US competitors for the internet car market, with Apple’s CarPlay and Google’s Android Auto.